The whole aspect of selling is often misunderstood or misrepresented. Selling or Selje (from Norway) originally meant to serve.
The fact is that everybody is selling something, whether it’s a product a concept, a story a song or themselves! I remember a story of a promoter running up to a celebrity and pleading with them that they could promote them better than anybody else on the planet, to which the celebrity turned around and asked, “Why don’t you promote yourself better if you are so good?”
And that’s the whole point. It doesn’t matter if your product is fantastic or you know beyond doubt people will benefit from what you have to offer, if you can’t follow some simple rules of engagement, then your pitch will be lost in the ether.
Most inexperienced sales people start to pitch even before they know anything about you. That’s often annoying and even if you wanted to buy, you wouldn’t buy from them! We start you with how to ask questions to get important information about your clients (or even prospective spouses) before you go into any kind of pitch or attempt at getting business. We show you how rapport is the keystone of any selling success and with rapport you can gain the time and space to find out everything you need to know to get a sale.
If I wanted to call this set anything else it probably would be “How to get out of the way and find out how your client wants to be sold to!!”
The audio tracks put together a lot of NLP techniques, including using metaprograms, values, rapport, presentation skills and others; although you do not have to know NLP to use them effectively.
Taken from a live training with Richard Flook and Terry Elston, they will guide you through the easy to learn steps with any examples to embed the messages across to you.
When I first started using this technique my closing ratio in sales went from about 60% conversion to 95%!!
Here’s what one customer had to say about the six step sales and other purchases from NLP World.
I really enjoy your products and have done for some years.
New Business Director, Frewin Design Consultancy